Saturday, 7 April 2012

Customer value in Supply Chain Management

The following discussion agenda is on Customer Value in Supply Chain Management:

  1. Customer Value
    • Dimensions of customer value
      • conformance to requirements, product selection, price and brand, value-added services, relationships and experiences
  2. Strategic pricing
    • Revenue management
    • Smart pricing
  3. Customer Value Measures
    • Service level
    • Customer satisfaction
    • Supply chain performance measures
  4. Information Technology and customer value
    • Customer benefits and business benefits



ReferenceSemchi-Levi, D., Kaminsky, P. and Simchi-Levi, E. (2003) Designing & Managing the Supply Chain, McGraw-Hill [Chapter 10: Customer Value and Supply Chain Management]

1 comment:

  1. ecosystem banking
    SunTec’s Ecosystem Management and Monetization achieves this through end-to-end management, monitoring, and monetization capabilities across the partner and the customer value chain.

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