Tuesday, 5 February 2013

Innovation and strategy - a discussion agenda

The following discussion agenda is on Innovation and Strategy in the subject of Technological Innovation:

  1. Micro-level innovation in a business
  2. Top-down and bottom-up strategy in innovation
    • Levels of innovation strategy in a corporation
  3. Mid-level innovation strategy
  4. Lower level of innovation strategy
  5. Bottom level of innovation strategy




Reference
Betz, F. (2011) "Chapter 8 Innovation and Strategy" Managing Technological Innovation, Wiley.

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