Tuesday 5 February 2013

Innovation and Markets - a discussion agenda

The following discussion agenda is on Innovation and Markets in the subject of Technological Innovation:

  1. Price and value in Business Model
  2. Product design for a market
  3. Completing high-tech products and market positioning
  4. On proprietary technology
  5. On Market niches




Reference
Betz, F. (2011) "Chapter 6 Innovation and Markets" Managing Technological Innovation, Wiley.
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