A collection of lecture notes on the subject of research methods for MBA students, 2026 June
1. Research philosophy (a) and research philosophy (b)
2. Research approaches.
3. Research methodology.
4. Primary and secondary research methods.
5. Research method: questionnaire survey
6. Research method: semi-structured interview
7. Research method: structured observation
8. Research method: focus group
9. Research method: participant observation
10: Research methodology: Case study (secondary research method) vs Case study research (research methodology)
12. On the four types of research: descriptive, exploratory, causal and evaluation. ( also on their preferred research philosophies)
13. On value-free researcher vs value-laden researcher
14. Research methodology: the ethnographic approach as a research methodology
15. Research methodology: the action research approach as s research methodology.
16. On reflexivity
17. On research methods design quality in qualitative research.
18. On research methods design quality in quantitative research.
19. On research methods design criteria for mixed methods research design
20. On verification and falsification in quantitative data analysis
21. On Toulmin's model of argument.
22. On critical thinking with reference to postmodernism and critical realism.
** also study the video on "context in research"; and an article with the onion model diagram.
* also study a related note on A note on doing an MBA dissertation project with 1 primary research method: a discussion with generative AI
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