Some of my
Strategic Management Accounting students have difficulties to comprehend the differences between
short-run perspective and
long-run perspective in business analysis, e.g. in pricing decision-making based on short-run and long-run perspectives. I do not offer to explain the differences between the two perspectives in a brief note but I propose an overall framework for students to do further study to gain a deeper understanding of these two perspectives. This is done in the form of the following diagram:
Reference
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