Saturday 3 March 2012

Strategy methods and evaluation in Strategic Management

The following are the major discussion items  on the topic of Strategy Methods and Evaluation in Strategic Management based on Johnson et al., (2008):

  1. Methods to pursue strategies
    • Organic development
    • Strategic alliances
    • Mergers and acquisitions
  2. Evaluating strategic options
    • Success criteria
    • Techniques of evaluation
  3. Strategic alliances
    • Motives for alliances
    • Types of alliance
    • Ingredients of successful alliances
  4. Strategic options
    • Basis of competitive strategy
    • Strategy directions
    • Methods for pursuing strategies
  5. Success criteria
    • Suitability
    • Acceptability
    • Feasibility: financial feasibility, resource deployment
    • Criteria usage guidelines: consistency, management judgement; evaluation-implementation learning cycle
Reference
Johnson, G., Scholes, K. and Whittington, R. (2008) Exploring Corporate Strategy, Prentice Hall.

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