A note on “control systems and performance measurement” terms in advanced management accounting study
Briefly describe the
following “control systems and performance measurement” terms in advanced
management accounting study
(Terms used in
Chapter 19)
1. Financial and
non-financial performance measures
2. On return on
investment, residual income and economic value added
3. Alternative
definitions of investment
4. Alternative
performance measures: current cost, long-term assets (gross or net book value)
5. Choosing target
levels of performance and timing of feedback
6. Distinction between
managers and organizational units: the basic trade-off about creating
incentives versus imposing risk
7. Distinction between
managers and organizational units: intensity of incentives and financial &
non-financial measurements
8. Distinction between
managers and organizational units: benchmarks and relative performance
evaluation
9. Performance at the
individual activity level
10.
Environmental and ethical
responsibilities
11.
Strategy and levers of
control
These terms
concern how management-accounting systems measure results, motivate managers,
and ensure that behavior supports organizational strategy—not merely short-term
profit.
Core measures
1.
Financial and
non-financial performance measures
Financial measures assess monetary outcomes, such as profit, cash flow, ROI,
residual income, and EVA. Non-financial measures assess operational and
strategic drivers of future financial results, such as product quality,
customer retention, delivery reliability, employee capability, innovation,
safety, and carbon emissions. Effective systems normally combine both, because
financial results are lagging indicators while many non-financial measures are
leading indicators.
2.
Return on
investment, residual income and economic value added
- ROI measures accounting profit relative to invested assets: ROI = Operating profit / Investment
- It indicates how efficiently
assets generate profit, but may discourage managers from accepting
projects that earn above the cost of capital but below their division’s
existing ROI.
- Residual
income (RI) measures profit after charging for capital
employed: RI = Operating profit − (Required rate of return
× Investment)
It supports value-creating investment decisions
because any project earning above the required return increases RI.
- EVA is a refined residual-income measure based on after-tax operating
profit and a weighted-average cost-of-capital charge, often with
accounting adjustments intended to better represent economic performance.
It focuses on shareholder value creation.
Investment and accounting choices
3.
Alternative definitions
of investment
The denominator in ROI or the capital base used for RI/EVA can be defined
differently: total assets, net operating assets, assets less current
liabilities, equity employed, or controllable assets only. The preferred
definition should match the assets the manager can influence and avoid holding
them accountable for corporate assets or financing decisions outside their
control.
4.
Alternative
performance measures: current cost, long-term assets, gross or net book value
Asset valuation affects reported returns and incentives. Historical-cost
accounting may understate old assets during inflation; current-cost
measures restate assets and depreciation closer to replacement value. Long-term
assets may be measured at:
- Gross
book value: original cost before accumulated
depreciation; more stable across an asset’s life.
- Net
book value: original cost less accumulated depreciation;
it can mechanically inflate ROI as assets age, potentially encouraging
managers to retain obsolete equipment or delay replacement.
A consistent approach is important for fair comparisons among divisions of different ages.
5.
Choosing target
performance levels and timing feedback
Targets should be demanding but attainable, aligned with strategy, and based on
controllable performance. They may be absolute targets (e.g., 95% on-time
delivery), budget targets, prior-period improvement, or benchmark-relative
targets. Feedback should arrive soon enough for managers to correct
performance, but some strategic outcomes—brand building, innovation, capability
development—require longer evaluation horizons than monthly accounting reports.
Incentives and responsibility
6.
Managers versus
organizational units: incentives versus risk
A business unit’s results are not identical to its manager’s contribution. Unit
performance can be affected by exchange rates, market demand, inherited assets,
other departments, or corporate decisions. Linking pay tightly to unit outcomes
creates strong incentives, but also imposes risk on managers for factors they
cannot control. The design challenge is to reward accountable effort and
decisions without making compensation excessively dependent on uncontrollable
uncertainty.
7.
Managers versus
organizational units: incentive intensity and mixed measures
Incentive intensity means how strongly rewards or penalties vary with
measured performance—for example, the size of a bonus relative to salary.
Strong financial incentives may motivate effort but can cause gaming,
short-termism, manipulation, or neglect of unmeasured activities. A balanced
mix of financial and non-financial measures reduces this risk: profit can be
paired with customer satisfaction, quality, compliance, innovation, and
employee-development measures.
8.
Managers versus
organizational units: benchmarks and relative performance evaluation
Relative performance evaluation compares a manager or unit with a peer group
facing similar external conditions—for example, comparing a Hong Kong retail
manager with comparable regional stores rather than against an absolute sales
target alone. It helps filter out common shocks, such as an economy-wide
downturn, and can reduce uncontrollable risk. Its usefulness depends on finding
genuinely comparable peers and avoiding rivalry that undermines cooperation.
9.
Performance at the
individual activity level
Performance measurement should extend beyond divisional profit to critical
activities and processes, such as order fulfilment time, error rates, inventory
accuracy, complaint resolution, production yield, or marketing campaign
conversion. Activity-level measures identify operational causes of financial
outcomes and support continuous improvement, but should not create excessive
measurement burden or local optimization.
Wider control and strategy
10.
Environmental and
ethical responsibilities
Performance systems should include responsibilities that profit measures can
overlook: emissions, energy use, waste, product safety, supplier labor
standards, data privacy, anti-corruption, and fair treatment of customers and
employees. Including these measures, controls, and minimum standards reduces
the risk that managers improve financial results through socially harmful or
unethical behavior. Some should be non-negotiable constraints rather than bonus
trade-offs.
11.
Strategy and
levers of control
Performance measurement is a strategic control tool. In Simons’ Levers of
Control framework, organizations balance four systems:
- Belief
systems: communicate purpose, values, and opportunity.
- Boundary
systems: specify prohibited conduct, risks, and
ethical limits.
- Diagnostic
control systems: monitor outcomes against targets and correct
deviations.
- Interactive
control systems: involve senior managers in recurring dialogue
about strategic uncertainties, emerging threats, and opportunities.
Together, these
controls help an organization pursue innovation and strategic objectives while
maintaining accountability and acceptable risk.
Videos to study: ROI and residual income; levers of control;
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