Friday, 31 October 2025

Asking perplexity to come up with concrete research themes for formulating dissertation proposals: for MBA students

Asking perplexity to come up with concrete research themes for formulating dissertation proposals: for MBA students (information from perplexity.ai)


My question 1: "I am a part-time MBA student, currently learning the subject of Research Projects. I have a few sub-topic phrases and try to formulate a concrete research theme. The phrases are: boutique hotel, customer service quality, service innovation, customer delight. Could you suggest 4 research themes based on these phrases for me to consider?"

The reply: "Here are four concrete research themes based on your sub-topic phrases "boutique hotel," "customer service quality," "service innovation," and "customer delight" for your Research Projects subject in your MBA program:

  1. Exploring the Impact of Service Innovation on Customer Service Quality and Customer Delight in Boutique Hotels

  2. The Role of Customer Service Quality in Enhancing Customer Delight in Boutique Hotel Experiences

  3. Service Innovation Strategies for Elevating Customer Delight in Boutique Hotels: A Customer-Centric Approach

  4. Assessing the Relationship Between Service Innovation, Customer Service Quality, and Customer Delight in Boutique Hotels

These themes incorporate all your phrases and provide clear focus areas for empirical research or case study approaches in the boutique hotel industry."


My question 2: "I am learning how to formulate an MBA dissertation proposal exercise; my immediate task is to formulate concrete research themes based on sub-topic phrases. There are 4 sub-topic phrases: managerial coaching, employee performance, organizational performance, employee job satisfaction. Please suggest 4 research themes that consider these 4 sub-topic phrases."

The reply: "Here are four concrete research themes based on your sub-topic phrases of managerial coaching, employee performance, organizational performance, and employee job satisfaction:

  1. The Impact of Managerial Coaching on Employee Performance and Job Satisfaction

    • This theme explores how managerial coaching influences both employees' performance at work and their satisfaction with their jobs, including mediating factors like work engagement and leader-member relationships.

  2. The Role of Employee Job Satisfaction in Enhancing Organizational Performance

    • This theme investigates the relationship between employee job satisfaction and overall organizational performance, assessing how satisfaction drives productivity and business outcomes.

  3. Managerial Coaching Behaviors and Their Effect on Organizational Performance Metrics

    • Focus on identifying which specific coaching behaviors by managers directly contribute to improving key organizational performance indicators.

  4. Interrelations Among Managerial Coaching, Employee Performance, and Job Satisfaction in Driving Organizational Success

    • This theme examines the dynamic interplay between coaching practices, employee outcomes (performance and satisfaction), and how these collectively impact organizational success.

These themes integrate your four sub-topic phrases into researchable areas suitable for an MBA dissertation proposal."



For your reference: a 3 step method to produce a dissertation proposal














** This note is an example on step 1 of the 3-step method.


A collection of blog notes on using chatgpt for research purpose.




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