Tuesday, 31 May 2022

On the utopian city notion (UCN) for city image analysis (CIA): a briefing

On the utopian city notion (UCN) for city image analysis (CIA): a briefing

Written by Joseph, K.K. Ho   dated: May 21, 2022

 

Abstract: The academic literature on the utopian city notion (UTN) and city image analysis (CIA) is substantial and widely scattered in different academic journals in social sciences. The writer utilizes his own teaching materials for Housing Studies students to come up with a more focused and organized briefing on the UTN and CIA. Concept explanation (UTN and CIA) and concept association, notably between the UTN and CIA, are examined with academic references. Specifically, this briefing note sheds some light on how the UCN can be employed for CIA. Lastly, Housing Studies students are encouraged to study not only this briefing note but also the pertinent academic literature on the UCN and CIA for their long-term intellectual learning journey.

Key words: cities, city image, city image analysis (CIA), the utopian city notion (UCN).

 (direct publication link: https://aibe-edu.org/wp-content/uploads/On_utopian_city_for_city_image_analysis_final_2022_version_3.pdf)

 

Introduction

This brief article makes use of this writer’s teaching materials on Geographical Imagination for his Housing Studies students. It offers a concise introduction to the utopian city notion (UCN), the city image analysis (CIA), and the value of the UCN for CIA.

On city image analysis (CIA)

The theory of city image was postulated by Kevin Lynch in his 1960 milestone book of “The Image of the City”. Lunch, as cited in Huang et al. (2021), made three imperative claims, namely, “cities have a series of public image held consistently by citizens; 2) city images can be conveniently classified into five elements: “path”, “node”, “edge”, “district” and “landmark”; 3) the ability of the physical urban form to evoke mental images…. offers a sense of emotional security and the intensity of human experience” (Huang et al., 2021). These claims imply that (i) shared city images do exist; (ii) city image elements can be studied with rigor and (iii) city image can be experienced intensely, notably with regard to emotional security. The city image notion has subsequently been further elaborated on by other writers:

A.    Priporas et al. (2020), point out that (i) city image is “a multi-dimensional construct…. which can offer people a better perception of cities” (citing Cassia, et al, 2018) and (ii) city image can be portrayed as “the set of beliefs, idea and impressions people hold regarding any city” (citing Kotler, 1997: 607);

B.    Broadway and Broadway (2018), drawing on Relph (1976) and Avraham (2004), point out that “images of places” [including cities] are conveyed by opinion leaders and distributed by journalists using stereotypes”;

C.    Sainz (2012), citing Avraham (2004), reminds us that negative city image is “an obstacle that prevents it from becoming more attractive and in fact forestalls a brighter future”.

In view of the accumulated literature on city image and how it can be analysed, as the examples of ideas above exemplify, city image analysis (CIA) is a conceptually sophisticated way to study the subject of city. Particularly, to this writer, it is clearly a useful topic for his Housing Studies students to learn, since the Housing Studies subject very often is examined in the context of cities. To further illuminate the city image analysis (CIA), this writer next considers what the utopian city notion (UCN) is and its value for city image analysis (CIA).

What is the utopian city notion (UCN) for city image analysis (CIA)?

Cities, according to Sandercock (2002), are “built thought” and “the containers of dreams and desires, hopes and fears”. As such, utopian thinking on city, crystallizing in a particular utopian city image in a certain period of time and place by a certain utopian thinker, is an important topic of study in Geographical Imagination in general and Housing Studies in particular. For this discussion, the ideas of utopian thinking on city [the thinking] and the utopian city image [the crystallized image from the utopian thinking] together constitute the utopian city notion (UCN) for city image analysis (CIA). A brief elucidation on the UCN is now presented to gain additional understanding of it. This is done by referring to a few selected points from the relevant UCN academic literature as follows:

A.    To “envision possibilities for more equitable, just and ecologically sustainable urban future…. most of what passes for city planning has been inspired by utopian modes of thought” (Macleod and Ward, 2002, citing Harvey 2000);

B.    Ganjavie (2015), citing Baeten (2002) and Pinder (2002), points out that “utopian planners used provocative and subversive urban designs which mostly took on dystopian forms in order to educate citizens;

C.    For Friedmann (2000), principles of the good city “must be drawn from somewhere”; they “must be logically connected to some foundational value”. Such value, as formulated by Friedmann (2000) as “the right to human flourishing”, is: “Every human being has the right, by nature, to the full development of their innate intellectual, physical and spiritual potentials in the context of wider communities”.

 

These three points of illustration from the literature on the UCN underline its analysis value for city planning purpose, which needs to be adequately informed by the CIA. Besides, examples of utopian (including dystopian) images abound in science fictions and movies. They are useful urban scenarios for the CIA. Using the UCN for CIA, informed by their rich academic literature, can be a highly stimulating analysis exercise; it encourages a critically-aware and idealized form of urban analysis and design thinking.

 

Concluding remarks

A short review of the academic literature on the UCN and CIA shows the analytical value of them for Geographical Imagination and Housing Studies. The utopian city notion offers an intellectually fruitful set of ideas for a critical, idealized and creative way to carry out the CIA exercise.

This brief note should be a useful reading for Housing Students, especially those who study Geographical Imagination. The academic literature of these two topics takes much more engaging and long-term learning effort to grasp; nevertheless, doing so in a leisurely pace should be a quite enjoyable and rewarding intellectual learning experience.

 

References

Avraham, E. 2004. “Media strategies for improving an unfavorable city image” Cities 21 (6): 471–479.

Baeten, G. 2002. “Western utopianism/dystopianism and the political mediocrity of critical urban research” Geografiska Annaler Series B: Human Geography 84 (3–4): 143–152.

Friedmann, J. 2000. “The Good City: In Defense of Utopian Thinking” International Journal of Urban and Regional Research 24(2) June: 460-472.

Ganjavie, A. 2015. “On the future of urban design: Fabricating the future through Bloch’s utopians” Planning Theory 14(1): 90–108.

Harvey,  D.  2000. Spaces of Hope.  Edinburgh  University  ,Press, Edinburgh.

Huang, J.X., Obracht-Prondzynska, H., Kamrowska-Zalyska, D, Sun, Y.M. and Li, L.S. 2021. “The image of the City on social media: A comparative study using “Big Data” and “Small Data” method in the Tri-City Region in Poland” Landscape and Urban Planning 206, Elsevier: 103977.

Kotler, P. 1997. Marketing Management 9th edition, Prentice-Hall.

Lynch, K. 1960. The Image of the city, Cambridge, MA, The MIT Press.

Macleod, G. and Ward, K. 2002. “Spaces of utopia and dystopia: landscaping the contemporary city” Geografiska Annaler: Series B, Human Geography 84(3-4): 153-170, DOI: 10.1111/j.0435-3684.2002.00121.x

Pinder, D. 2002. “In defense of utopian urbanism” Geografiska Annaler Series B: Human Geography 84(3–4): 229–241.

Priporas, C.V., Stylos, N. and Kamenidou, I. 2020. “City image, city brand personality and generation Z residents’ life satisfaction under economic crisis: Predictors of city-related social media engagement” Journal of Business Research 119, October, Elsevier: 453-463.

Relph, E. 1976. Place and placelessness. London: Pion.

Sainz, M.A. 2012. “(Re)Building an Image for a City: Is A Landmark Enough? Bilbao and the Guggenheim Museum, 10 Years Together” Journal of Applied Social Psychology 42(1): 100–132.

Sandercock, L. 2002. “Practicing Utopia: Sustaining Cities” disP–The Planning Review 38(148): 4-9, DOI: 10.1080/02513625.2002.10556791.





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